Head of Brand Communication - Shape Up

Shape Up is seeking a visionary Head of Brand Communication to lead our brand narrative and elevate our market presence in Indonesia. In this pivotal role, you will architect and execute integrated brand communication strategies that resonate with our target audience. As the Head of Brand Communication, you will be responsible for shaping our brand identity, crafting compelling narratives, and driving our brand's voice across all touchpoints. This is an exciting opportunity to join a dynamic and innovative company in Jakarta Selatan and make a significant impact on our brand's success.

In this role, you will work closely with cross-functional teams to develop and implement brand communication strategies that align with our business goals. You will oversee the creation of brand guidelines, develop content calendars, and manage media relations to ensure our brand message is consistently delivered. Additionally, you will monitor brand performance metrics and provide insights to inform strategic decisions. With your strategic vision and hands-on approach, you will play a key role in shaping Shape Up's brand identity and driving our market presence in Indonesia.

If you are a seasoned brand communication professional with a proven track record of success, we invite you to apply for this exciting opportunity. Shape Up offers a competitive salary package and a collaborative work environment where your contributions will be valued and recognized.

📋 Tanggung Jawab Pekerjaan

• Develop and execute integrated brand communication strategies that align with business objectives.
• Oversee the creation of brand guidelines and ensure brand consistency across all touchpoints.
• Craft compelling narratives and brand stories that resonate with target audiences.
• Manage media relations and develop relationships with key influencers and journalists.
• Monitor brand performance metrics and provide insights to inform strategic decisions.
• Lead and mentor a team of brand communication professionals.
• Collaborate with cross-functional teams to develop and implement marketing campaigns.
• Stay up-to-date with industry trends and best practices in brand communication.

🎓 Kualifikasi & Syarat

• Minimum of 8 years of experience in brand communication, with a proven track record of success.
• Strong understanding of digital marketing and social media platforms.
• Proficient in using tools such as Adobe Creative Suite, Canva, and Hootsuite.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects simultaneously.
• Strong leadership and team management skills.
• Bachelor's degree in Marketing, Communications, or a related field.
• Certification in brand strategy or a related field is a plus.

🛠️ Keahlian

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